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Monday, April 22, 2013

It's official. The store is growing again.

My SIL is taking another bold step. Mid2Mod is moving to a larger space near the Dallas Design District and will be open by appointment only as of May 1. He will have a new full-time partner in the business. This new partner...my daughter...has given notice and is leaving her position as webmaster and creative coordinator of a large urban school district. She will assist in buying and will be in charge of all marketing activity on a day-to-day basis.

Her first big project will be revamping our website and adding an eCommerce feature, allowing us to sell directly from the site, as well as from V&M. There will also be an increased focus on sales to the trade.

Her active participation in the business will make it possible to travel as a family all over the country to bring vintage modern treasures back to Dallas. To that end, they are looking at a 27' Airstream that they can modify with sleeping quarters in front and space to carry furniture in back. If that project materializes, you can expect play-by-play posts here.

Once my daughter is working primarily from home at the end of this week, my responsibilities...both as babysitter and web editor...will be over, and I will be able to pay more attention to my blog and will be posting with much more regularity. It's a win-win all around.

To make the move easier, my SIL is having a huge sale at the current location, offering 30% off everything in the store and 50% off all his Gus* Modern floor models. Here's just one example of what you could get at 30% off...this gorgeous dropleaf dining table by Peter Hvidt and Orla Mølgaard-Nielsen, which is new to the store.


Dropleaf dining table by Peter Hvidt and Orla Mølgaard-Nielsen

Table with leaves open

Underneath table

Close-up of table legs and brass hardware


And, yes, I'm almost ready to reveal the new apartment. We've had some delays on the landscaping, but jackhammering has been done, rock and concrete have finally been hauled away and tilling was completed today. We'll lay concrete blocks and put down grass, and then I'll be ready to show you my new digs!

21 comments:

  1. I am so delighted and excited for all of you! Congratulations!

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    1. Thank you so much, Jacqueline. My daughter and SIL have been working toward this goal for two years. They sold their dream house and lived behind the store with the two boys in a cramped 300sf space for a number of months, so they've been willing to sacrifice and work very hard. I can honestly say that I'm not sure I would have been willing to make sacrifices like that. I'm really happy for them, because they've wanted this for a long time.

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  2. Oh fabulous news! You guys! I applaud your work.

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    1. Thanks, Carmel. I look at all your hard work in law school and now in your career...all the things you've accomplished while taking such good care of your children...and I know it's paying off for you too. I should tell you more often how awesome I think you are!

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  3. Hands clapping loudly! ...on all accounts :)

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    1. Thanks, Pippa. I know you and your husband have big plans of your own, and I see you working tirelessly to accomplish them. I don't think I've ever known anyone who turns out as much work you do...while being a good mother too...and I'm so impressed, not just with your work ethic, but with your fabulous talent as well. I know your successes will keep mounting.

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  4. sweet!! congratulations and wishing u many more such wonderful milestones :)

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    1. Thanks so very much, Sudha! You've been a loyal reader almost since the very beginning, and I wish you much happiness in your new home with your beautiful new son. I appreciate your readership more than you know.

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  5. This is super exciting news! Congratulations!

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    1. Thanks so much. We're really excited about it.

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  6. This is such exciting news Dana! It's very reassuring to hear businesses doing well! I hope we can make an appointment to come visit some time.

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    1. I'd love for the two of you to come for a visit!

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  7. You find the most amazing things. So glad to hear you are expanding... well, I mean the store, of course. I am never glad to find I am expanding and yet the scale keeps telling me it's true!

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    1. With the two of them picking, I'm sure they're about to start finding even more great things.

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  8. Dana, congratulations! That sexy dining table makes me want to make a trip Texas! Can't wait to see the Airstream, my parents had one way back when. And of course, the big apartment reveal!

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    1. Thanks, Michelle! Isn't that table great? If you ever see anything you want to buy, give Joe a call. He'll try to find you a reasonable shipper. Of course, we'd love for you to make a road trip to Texas!

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  9. Very exciting all of it. Have missed you!!!! Seriously.

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    1. Things have been so hectic around here, but that's really no excuse for being lax about posting. I need to get back on a regular schedule!

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    2. Oh yes there are good excuses. Would you like to borrow one from my official, "good excuse list?"

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  10. ive been under a rock!...what exciting news. oh I love it when a plan comes together. its everyones hard work paying off yay! x

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    1. I have to say that lots of good things have been happening at the store lately. My hat's off to my SIL for all his hard work, and now my daughter will be joining him in his exploits! :)

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